Executive Director of Ad Sales Strategy

Francisco Robles brings over 15 years of experience in digital media sales, marketing, and product management to his role as Executive Director of Ad Sales Strategy at Next Millennium. He is known for building and nurturing strategic partnerships, driving revenue growth, and influencing product development to deliver measurable results in the competitive adtech landscape. At Next Millennium, Francisco spearheads initiatives that bridge the gap between publishers and advertisers, developing innovative advertising solutions that maximize value for all stakeholders and result in a better experience for customers. His deep expertise in data-driven strategies and market insights enables brands and publishers to succeed in the rapidly evolving world of digital advertising.

Professional Highlights

Before joining Next Millennium, Francisco made significant contributions at industry giants such as The Trade Desk and Walmart Connect, where he played a key role in crafting and executing revenue growth strategies. In his time there, he introduced co-selling methodologies that integrated sales funnels, platform analytics, and seller feedback to enhance performance. His previous stints at Meta (Facebook), Starcom (Publicis), and Microsoft, were highlighted by collaboration that Francisco drove between product and client strategy teams to identify opportunities for innovation, align with market trends, and deliver measurable value to clients.

Education

Francisco holds an MBA from Harvard Business School, a Master’s in Communication from Northwestern University, and a Bachelor’s degree from Harvard College. He is passionate about advancing the digital advertising industry, he is committed to driving strategic innovation and building meaningful partnerships. Francisco’s dedication to delivering competitive advantages for clients continues to shape his work at Next Millennium.