All articles from Josh Isaac

Why Is Ad Placement Important? How To Optimize Ad Placement

5 Best Third-Party Cookie Alternatives For Advertisers

What Is Brand Safety? Why It Matters In Digital Advertising

What Is Ad Inventory? How To Sell And Manage It

What Is Native Advertising? 8 Benefits Of Native Advertising

What Is A Data Management Platform (DMP) In Advertising?

How Does Ad Revenue Work For Publishers?

What Is Click Fraud? How To Detect And Prevent Click Fraud

Marketing Agency Vs. Advertising Agency: Which To Choose?

Next Millennium Partners with Ad-Shield

How To Create and Execute a Digital Advertising Plan

10 Ways To Improve Advertising Revenue For Publishers

What Is First-Party Data? How It Improves Your Digital Ads

18 Advertising Metrics To Track For Digital Marketing

What Is A Device ID? How Device ID Profiles Are Used In Ads

How To Calculate Your Digital Marketing ROI

What Is Ad Mediation For Publishers? How It Works

Walled Gardens: What They Mean in Advertising

Bot Traffic: How to Detect and Stop Fake Clicks

What Is eCPM? How to Analyze Ad Revenue

Recent Industry Events Recap Q3-Q4 2024

What Is CPM? How It Impacts Digital Strategy

Contextual Ads: 5 Key Benefits for Publishers

6 Most Common Banner Ad Sizes For Websites

Ad Viewability: How to Improve Ad Performance

6 Successful Programmatic Advertising Examples

Top 10 Ad Networks to Grow Website Revenue

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